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Some Recent MSC Studies

* Community approval and affective issues were obtained for a new "big box" store a major home improvement chain was planning.

* We conducted a survey at a convention to obtain a profile of participants and industry issues for a major aviation association.

* We found strong support for the extension of Route 53 through Lake County among county voters. (View Report)

* A Kemper Insurance sponsored poll on drinking and driving led to the reduction of the BAC level for drivers to be considered DUI in Illinois.

* The issue of sales tax collection on Internet purchases examined for Midwest Public Affairs and Burson Marsteller found surprising support among both on-line users and non-users in Illinois. (View Report)

* A survey about Y2K for the Chicago Tribune found minimal public concern.

* Public attitudes about smoking in public establishments were obtained for a restaurant association.

* A survey of association members uncovered attitudes about disaffiliating with their parent organization.

* A riverboat casino customer survey identified the extent of out-of-state competition and reaction to proposed regulation changes.

* Retirement plan preferences were obtained for a government employee union.

* Reaction to a proposed NASCAR track in a suburban area was explored among residents.

* Retirement plan preferences were obtained for a government employee union.

* Public understanding of vehicle theft risks provided guidance for a communications campaign.